Suning business strategy investment 8 days online speed up campus market layout – Finance – P-瀬名アスカ

Su ningyun strategic investment 8 days online   speed up the campus market layout — Finance — people.com.cn August 24th, on the 8 day hold online C round of Financing Conference, Su ningyun officially confirmed 8 days online investment, the two sides will focus on supply chain management, logistics, consumer finance launched a series of cooperation, accelerate the development of campus O2O market. United in the campus O2O market 8 days online was founded in 2013, is a leading enterprise in the domestic field of campus O2O, after the two sides on campus O2O market development has carried on many aspects of cooperation. With Su ningyun formal investment 8 days online, the cooperation will also enter a new stage. As early as last year’s 818 fever Festival, the two sides took the lead in testing the 3C products cooperation. On the one hand, 8 day online opened direct supply of goods from the entrance of Suning, Suning procurement platform 3C category; on the other hand, Suning big poly benefits exclusive price for 8 days online, to ensure that the price advantage. With the continuous advance of bilateral strategic cooperation, the future will also expand the department store, supermarkets and beauty products to further strengthen cooperation, supply chain coordination level. In terms of logistics, 8 day online rooted campus last mile distribution, the country has 16 large warehouses, nearly 1000 campus micro warehouse, providing an average of 30 minutes delivery, free delivery service upstairs. With the 8 day online logistics distribution network, Suning will further improve the distribution capacity of the last mile campus, enhance the satisfaction of campus users. At the same time, Suning in the country of nearly 5 million square meters of warehouse, covering 351 cities, more than 6000 point courier logistics network, will also become a strong backing for the 8 day online. In terms of campus credit, as early as the end of last year, Suning campus self willed products – "Suning beauty campus" heavy landing 8 days online APP. In the future, the two sides will accelerate the development of campus consumer financial market. Su ningyun, vice president of marketing headquarters Tian Rui said, "Su Ning on the 8 day online investment, is not simply a financial investment, more importantly, in the retail ecosystem platform Suning wide, both sides will be in the business model and business cooperation more spark collision." Accelerate the "retail CPU" output Chinese education survey data show that college students’ basic consumption per month between 800-1200 yuan, which gave birth to the 30 billion level of campus O2O market. Such a huge market cake, not only attracted a large number of such as 8 days online this focus on campus O2O enterprises, but also attracted the Suning comprehensive layout of the electricity supplier. In fact, Suning has always attached great importance to develop the campus market, and uses the O2O model to develop the campus market, set up under the suning.com campus online shop, online platform to accelerate suning.com campus penetration. At present, Suning has opened 50 suning.com campus stores, this year plans to complete the opening of 200 campus stores. Not only that, Suning also has more than 10 thousand campus agents, covering 80% of the country’s colleges and universities. Investing 8 days online is the continuation of Suning investment strategy. From the initial red children to Tesco, and then to Nubia and Insta360, Suning investment has always followed the industry 苏宁云商战略投资8天在线 提速校园市场布局–财经–人民网 8月24日,在8天在线召开的C轮融资发布会上,苏宁云商确认正式投资8天在线,双方将围绕供应链管理、物流、消费金融展开一系列合作,加速校园O2O市场的拓展。 联合征战校园O2O市场 8天在线成立于2013年,是国内校园O2O领域的领先企业,此前双方就围绕校园O2O市场拓展进行了多个方面的合作。随着苏宁云商正式投资8天在线,双方的合作也将迈入新的阶段。 早在去年818发烧节之后,双方就率先试水了3C产品的合作。一方面,8天在线开设了苏宁商品的直供入口,从苏宁平台采购3C品类;另一方面,苏宁以大聚惠的专享价直供8天在线,确保其价格优势。随着双方战略合作的不断推进,未来还将拓展百货类、超市类和美妆类商品的合作,进一步加强供应链层面的协同。 在物流方面,8天在线扎根校园最后一公里配送,目前在全国拥有16个大仓,近千个校园微仓,提供平均30分钟送达、免费送货上楼的服务。借助8天在线的物流配送网络,苏宁将进一步提高校园最后一公里的配送能力,提升校园用户的满意度。与此同时,苏宁在全国的近500万平米的仓储,覆盖全国351个地级市、超过6000家快递点的物流网络,也将成为8天在线的坚强后盾。 在校园信贷方面,早在去年年底,苏宁校园任性付产品――“苏宁校花”就重磅登陆8天在线APP。未来,双方还将加速拓展校园消费金融市场。 苏宁云商营销总部副总裁田睿表示,“苏宁对8天在线的投资,并不是单纯的财务投资,更重要的是,在苏宁宽广的零售生态系统平台里,双方将在商业模式和业务合作方面碰撞出更多的火花。” 加速 “零售CPU”输出 中国教育报调查数据显示,在校大学生的月均消费基本在800-1200元之间,这就孕育了 300亿量级的校园O2O市场。如此巨大的市场蛋糕,不仅吸引了大量诸如8天在线这种专注校园O2O的企业,也吸引了苏宁这样的综合电商布局。 事实上,苏宁一直重视校园市场的拓展,并采用O2O的模式大力发展校园市场,在线下设立苏宁易购校园店,在线上加速苏宁易购平台的校园渗透。目前,苏宁已经开设了50家苏宁易购校园店,今年计划完成200家校园店的开设。不仅如此,苏宁还拥有1万多名校园代理,覆盖全国80%的高校。 投资8天在线是苏宁投资战略的延续。从最初的红孩子到乐购仕,再到努比亚和Insta360,苏宁投资的脚步始终追随业务的演进,重点关注那些创造新型消费场景、提升用户消费体验、提供优质消费内容的企业。其实,另一个层面而言,战略投资8天在线,也体现了苏宁加快输出并锻造“零售CPU”,加速布局校园市场的决心。 苏宁在零售领域26年的发展,已经打造出了能够向合作伙伴整体输出的“零售CPU”能力,随着苏宁的战略投资,“苏宁强大的商品供应链、物流、金融和服务能力,将能够帮助8天在线,进一步深入到更多的校园,拓展更多业务,拥有更多的90后用户”田睿表示。  注:此文属于人民网登载的商业信息,文章内容不代表本网观点,仅供参考。 (责编:庄红韬、赵爽)相关的主题文章: